If your business isn’t using video as a tool in your marketing repertoire, you’re missing out on a key opportunity to get your content out in front of potentially millions of potential customers.
When Google first began adding “blended” results to the search result page, the addition of video and image results meant that these two mediums now had increased SEO value.
However, just uploading a video to YouTube isn’t a guarantee that it’s going to get traffic. Much like other content on the web, a YouTube video must be tailored to be SEO-friendly.
In this blog post, you’ll discover how to optimize a YouTube video for SEO. If you’ve ever edited tags on an image, you’ll find the process very similar.
Once you’ve uploaded your video to YouTube, select “Info and Settings” on the video page.
You’ll get a number of options that you can edit. There are two sub-categories under this heading: Basic Info and Advanced Settings.
Basic Info:
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